The Complete Guide to Book Publicity

The nuts and bolts of book promotion are covered for fiction, nonfiction, hardcover trade, mass market, and trade paperbacks. Readers are told how to tailor campaigns to reach differing consumer, trade, and special-interest audiences; how to pitch the media and arrange author tours with print, television, and radio interviews; and how to produce headline-grabbing promotional events. Jodee Blanco has spearheaded campaigns for more than a dozen New...

By Jodee Blanco
Paperback: 288 pages
Publisher: Allworth Press (April 2000)
Language: English
ISBN-10: 1581150466
ISBN-13: 978-1581150469
Product Dimensions: 9 x 6 x 0.8 inches
Amazon Rank: 4982728
Format: PDF ePub TXT book

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I am a rookie publicist. I am trying to learn everything I can about publicity on my own.I learned a lot from this book. It inspired me to not give up despite the fact that I was getting discouraged because I wasn't getting as much "bookings" as I wa

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