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Dr. Judith Nichols weaves demographics/psychographics and fund raising together, revealing the crucial connections between background and strategy. This completely revised and greatly expanded work outlines an underlying philosophy for fund raising in the new millennium, and provides up-to-the-minute advice for finding today's affluent prospects....
By Judith Nichols
Series: Increasing Your Share of Major Donor Dollars
Hardcover: 325 pages
Publisher: Taylor Trade Publishing; 2nd Revised, Expanded ed. edition (November 17, 2003)
Language: English
ISBN-10: 1566251656
ISBN-13: 978-1566251655
Product Dimensions: 6.8 x 1.2 x 9.2 inches
Amazon Rank: 3436687
Format: PDF ePub TXT ebook
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